Food and Drink
Bustler Nottingham
Services
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PR
Bringing Nottingham’s first permanent street food venue to life, we created a high-impact PR and influencer campaign that drove anticipation, packed out the launch event and secured lasting brand advocates.
The proof
Through a dynamic mix of media outreach, influencer partnerships and event execution, we served up a show-stopping launch for Bustler.
27m+
total coverage reach
28
pieces of coverage
557k
total influencer reach
Approach
We built buzz ahead of the launch by securing regional press coverage, including a Nottinghamshire Live ‘first look’ feature, and inviting a curated list of influencers, businesses and local VIPs.
Our immersive launch event featured eye-catching entertainment, a streamlined ticketing system for data capture and full on-the-ground PR support to ensure a seamless experience.
Results
Bustler Nottingham’s launch made waves across press and social media, with hundreds of Instagram stories and posts amplifying the excitement. Beyond the event, our strategy secured long-term brand advocates who continue to engage with and promote Bustler.
“Thanks so much to you all for such a great, and successful, launch! We had a great weekend and can only see it getting busier.”
Olivia Pritchard
Managing director, Bustler Market Ltd
