Building services
CPW SEO
Services
-
SEO
To enhance CPW’s search visibility and increase enquiries, we developed a strategic SEO campaign focused on location-based service pages, in-depth keyword-driven content and site health improvements.

The proof
Our SEO strategy delivered:
90%
increase in keywords ranked in positions 1-5
14
high-quality do-follow backlinks
26.6%
increase in domain authority
Approach
We created optimised service landing pages for key locations, refined meta data and improved form visibility to drive conversions. Our in-depth keyword-focused blogs and backlink strategy strengthened rankings while competitor analysis informed our digital approach.

Results
CPW’s main location pages, including Bristol, Oxford and Leeds, now rank in positions one and two for MEP engineering. The number of high-ranking keywords surged from 41 to 78 in just six months.
Domain authority climbed from 26 to 33, driven by a total of 7.2K backlinks, including 14 do-follow links from authoritative sites like PBC Today. Impressions rose to 365K, reinforcing CPW’s growing online presence.